Iron Cowboy - 50 Ironmans in 50 Days!

Amanda recently attended an Entrepreneur’s Organisation (EO) leadership conference in Frankfurt and left inspired by one of the guest speakers from the US, James Lawrence whose goal in life is simple –inspire others to challenge themselves and be more active. Nothing is impossible for this extreme athlete, husband and father of five.

James tested his mind and body beyond what anyone thought was possible and completed 50 ironman courses, over 50 consecutive days, through 50 US States. With the support of his family and the Unites States behind him, he raced across the country and achieved what many said was impossible. Not only did James smash the 50-50-50 Project, he also raised funds to support the Jamie Oliver Food Foundation to be part of the movement to fight obesity.

James, nicknamed the “Iron Cowboy” is truly inspirational and we wont forget his motto: “Never let anyone tell you - that’s impossible”.

Click here to learn more about his story.